The Events

Visitor Info

Event update

A message from Hugh Brasher, Event Director, Prudential RideLondon:

"We are in an unprecedented situation as the world grapples with the global pandemic of COVID-19. Public health and the resources to support our medical services are everyone’s priority right now.

"We are still hoping to be able to stage Prudential RideLondon on 15-16 August and we will keep you updated should the situation change.

"In the meantime, please follow the Government advice - particularly on self-isolation and exercise - and take care."

About the Prudential RideLondon Cycling Show

The Prudential RideLondon Cycling Show will connect and inspire cyclists and would-be riders of all ages and abilities.

Entry to the Prudential RideLondon Cycling Show at ExCeL London is FREE, so bring your family and friends – and tell your cycling companions, even if they're not taking part in this year's ride.

The 2020 Cycling Show will be open from 13-15 August.


Many of the major cycling brands will be represented, as well as a multitude of other exhibitors who will be showing and selling everything from designer water bottles to the latest must-have devices. Click the button below to see the full list of brands who were at the 2019 Cycling Show.


When to visit

The 2020 Cycling Show will be open from Thursday 13 August to Saturday 15 August at the following times (subject to change):

  • Thursday 13 August: 10:00-20:00
  • Friday 14 August: 10:00-20:00
  • Saturday 15 August: 08:30-17:00

Centre Stage

The Prudential RideLondon Cycling Show features inspiring interviews with special guests and presentations to help you get the most out of Ride Day from experts in coaching and nutrition. With personal appearances from top professional riders, who will be taking part in the Prudential RideLondon Classique and Prudential RideLondon-Surrey Classic, the atmosphere at the show is unparalleled.

View the 2019 Centre Stage timetable below.


The Venue

The Prudential RideLondon Cycling Show is held at ExCeL, the international exhibition and conference centre in East London. The address is:

1 Western Gateway
Royal Victoria Dock
E16 1XL

Getting to ExCeL

ExCeL is easily accessible by road, rail, bus, tube and car. For full details of the venue's facilities, visit ExCeL London.

By bike

If you're planning to cycle to ExCeL, a free Bike Park is available to visitors and can be found in the adjacent hall to Door N2 at the Cycling Show.

By public transport

The quickest route to ExCeL from central London is on the Jubilee line. Alight at Canning Town on the Jubilee line and change onto a Beckton-bound Docklands Light Railway (DLR) train for the quick journey to Custom House station.

Alternatively, take the DLR from Bank or Tower Gateway to Custom House for ExCeL. Tower Hill (for Tower Gateway) connects to the Central, Northern, Circle, District and Waterloo and City lines.

ExCeL is in Transport for London zone 3. We strongly advise that you purchase a return ticket or use Oyster or a travelcard as ticket-purchasing facilities are limited at ExCeL.

All valid London Underground tickets are accepted on the Docklands Light Railway. Custom House station is adjacent to the ExCeL entrance.

By road

When driving to ExCeL, London follow signs for Royal Docks, City Airport and ExCeL. There is easy access from the M25, M11, A406 and A13. For Sat Nav purposes, we recommend using postcode E16 1DR.

ExCeL offers on-site pay-and-display car parking (£20 for up to 24 hours) for 3,700 cars. Visit ExCeL's parking info page for more information. Motorcycles can be parked free of charge in the designated motorcycle parking area.